The bathroom industry is undergoing a major transformation. In 2025, smart toilets, water-saving ceramic toilets, modern bathroom vanities, smart mirrors, and touchless sensor products are seeing increasing market demand. But which specific models should buyers focus on?
This article will provide an in-depth analysis of the five major growth trends and recommend top-selling products to help you stay ahead of the market.
1. Smart Toilets: High-Tech Experience, Soaring Demand
Smart toilets have shifted from being a luxury item to a necessity in modern homes and commercial projects, especially in the mid-to-high-end market.
Recommended Product: TOTO Neorest NX2
🔥 Why it’s popular: The TOTO Neorest NX2 is one of the most advanced smart toilets available, featuring automatic flushing, warm water cleansing, antibacterial glazing, and AI learning capabilities, making it a market favorite.

Ideal Market Applications
✅ Luxury Home Renovations | ✅ 5-Star Hotels | ✅ Hospitals & Elderly Care Facilities
💡 For mid-range markets, the TOTO Neorest RH is a great alternative, offering similar features at a lower price point.
2. Water-Saving Ceramic Toilets: Driven by Environmental Regulations
As global environmental regulations tighten, water-saving ceramic toilets are gaining market share, particularly in North America and Europe.
Recommended Product: Kohler Wellworth Classic 1.28 GPF
🔥 Why it’s popular: This WaterSense-certified toilet uses only 1.28 gallons (4.8L) per flush, making it a top choice for builders and eco-conscious consumers.

Ideal Market Applications
✅ North American & European Markets | ✅ Commercial Buildings | ✅ Rental Properties
💡 For high-end buyers, the Kohler Memoirs Stately 1.28 GPF offers a more refined design.
3. Modern Bathroom Vanities: Storage + Customization, a Home Design Favorite
Recommended Product: IKEA GODMORGON Vanity Set
🔥 Why it’s popular: The IKEA GODMORGON series is widely loved for its Scandinavian design, moisture-resistant materials, and practical storage features.

Ideal Market Applications
✅ Contemporary Home Design | ✅ Rental Properties | ✅ Mid-Range Hotels
💡 For high-end buyers, the Duravit XSquare series offers solid wood materials and a more luxurious design.
4. Smart Mirrors: A Blend of Style and Technology
Recommended Product: HiMirror Slide Smart Makeup Mirror
🔥 Why it’s popular: The HiMirror Slide combines LED lighting, skin analysis, and voice control, making it a favorite among makeup artists and premium consumers.

Ideal Market Applications
✅ Luxury Home Upgrades | ✅ Beauty Industry | ✅ Hotel Industry
💡 For a minimalist design, the Philips Hue Adore Smart Bathroom Mirror is another great option.
5. Touchless Sensor Products: Enhanced Hygiene & Convenience
Recommended Product: Moen Arbor 7594ESRS Touchless Faucet
🔥 Why it’s popular: Featuring MotionSense™ technology, this faucet allows users to activate water flow without touching the handle, reducing the spread of germs.

Ideal Market Applications
✅ Luxury Homes | ✅ Malls & Restaurants | ✅ Hospitals & Elderly Care Facilities
💡 For a budget-friendly option, the Delta Essa 9113T sensor faucet offers great value.
Summary: The Top Bathroom Products to Watch in 2025
Product | Recommended Model | Best Market Fit |
---|---|---|
Smart Toilets | TOTO Neorest NX2 | Luxury Homes, Hotels, Elderly Care |
Water-Saving Ceramic Toilets | Kohler Wellworth Classic | North America, Commercial Buildings |
Modern Bathroom Vanities | IKEA GODMORGON | Contemporary Homes, Rental Properties |
Smart Mirrors | HiMirror Slide | Luxury Homes, Beauty Industry |
Touchless Sensor Faucets | Moen Arbor 7594ESRS | Homes, Malls, Hospitals |
If you’re a buyer in the bathroom industry, these products are worth your attention in 2025!
FAQ: People Also Ask
1. What are the most popular bathroom products in 2025?
The top five fastest-growing bathroom products in 2025 are smart toilets, water-saving ceramic toilets, modern bathroom vanities, smart mirrors, and touchless sensor faucets. Consumers are prioritizing eco-friendliness, smart features, and personalized design, making these products the most in-demand.
2. How to choose the right smart toilet for different markets?
- Luxury Market (Villas, 5-Star Hotels) → Choose AI-controlled, self-cleaning smart toilets like the TOTO Neorest NX2.
- Mid-Range Market (Apartments, Homes) → Opt for smart toilets with heated seats and automatic flushing, such as the TOTO Neorest RH.
- Public Spaces (Malls, Airports) → Select antibacterial, durable, and water-saving models, such as the Kohler Veil Intelligent Toilet.
3. What are the biggest trends in the bathroom industry in 2025?
- Eco-Friendly & Water-Saving → Governments are enforcing stricter water conservation policies, driving demand for water-efficient toilets.
- Smart Technology → AI-driven bathroom products are rapidly growing, especially smart toilets and smart mirrors.
- Touchless Features → Demand for sensor-activated faucets and toilets is rising due to increased hygiene awareness.
4. Are touchless faucets suitable for home use?
Yes! Touchless faucets are not just for public spaces—they are also perfect for homes. They help reduce germ transmission and save water, making them a great choice for families, especially those with children or elderly residents.
5. What is the difference between OEM and ODM in bathroom product manufacturing?
- OEM (Original Equipment Manufacturer) → The factory produces products according to the buyer’s brand and design requirements.
- ODM (Original Design Manufacturer) → The factory provides ready-made product designs, which the buyer can customize and rebrand.
If you’re looking for OEM or ODM bathroom products, contact us today for tailored solutions that fit your market needs!